The existence of a sound information technology strategy is the foundation of any organization?s successful transformation to the world of eBusiness. EntryPoint Consulting?s IT Strategy services can provide the creation of new strategies or the evaluation of an existing strategy.

The objective of our eBusiness strategy creation service is to identify and evaluate ways that the Internet and digital technologies can help clients achieve a competitive advantage. The eBusiness strategy creation process begins with an assessment of the organization and its competitive environment and applies the results to the creation of an eBusiness vision. The assessment is conducted using a variety of techniques including competitive and market analysis, facilitated sessions, SWOT analysis, gap analysis, focus groups, and interviews. Once our consultants have gathered information and worked with the client to define the eBusiness vision, the next step is to map the best route for the organization to follow to achieve that vision. Our recommended approach for successful eBusiness transformation includes performance measurements for the organization to refer to throughout the deployment effort. These measures assure that the deployment effort remains in line with the stated eBusiness vision.

Through the application of our eBusiness strategy creation approach we are able to:

• Articulate an internet vision
• Establish goals and objectives
• Identify opportunities
• Define branding and positioning
• Develop action plans
• Prepare business case for deployment

In today?s business environment, a sound eBusiness strategy is critical to the success of an organization?s eBusiness transformation. While organizations are in a hurry to develop an eBusiness presence, the time spent to create a solid eBusiness strategy pays off many times over in the elimination of misdirected work and in the effectiveness of the resulting deployment.

Many organizations find it difficult to translate existing business strategies into eBusiness strategies. Corporate business strategies have been developed for many years by following the same steps. These steps don?t apply well to the creation of eBusiness strategies. The development of the eBusiness strategy must take an outside-in approach incorporating the application of technology at every level of the analysis. Our well-defined approach allows us to work with the client to achieve high quality results in a reduced timeframe.

EntryPoint Consulting also provides an approach for working with clients to evaluate eBusiness strategies that have already been developed. entryPoint Consulting can perform an assessment of the organization?s current strategy and business plan and provide an evaluation of the current state of the eBusiness strategy and technology architecture. This evaluation will provide results of our SWOT analysis highlighting areas of the organization?s apparent strengths, perceived weaknesses, and recommended actions.

Our expert review validates the client?s ideas and plans across both business and technology without impeding progress. Fast evaluation and turnaround leads to minimal delays in getting the best solution in place.

Tasks included in our eBusiness strategy evaluations are:

• Review Intelligence ? perform an assessment of the information on which the eBusiness strategy has been based
• SWOT Analysis - Identify the internal organizational strengths and weaknesses and how they relate to the external threats and opportunities in the marketplace based on the information gathered

For reference we provide you with the following: